https://www.o-mediagroup.com/be-obvious daily 0.75 2023-04-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/27893c8c-f8e9-4328-8103-a40505a467bb/unsplash-image-_SHaeVV20k0.jpg Be Obvious - be obvious. It is estimated that the average consumer is subjected to 3,000 advertisements in a single day. In the ultra-saturated advertising marketplace, your messages need to do more than just "stand out." They need to be bold, demand attention and engage your audiences through simple, powerful statements and multiple exposures. It is great to be different. O Media Group will help you be obvious. Offering tremendous value for the dollar and a variety of creative media choices, out-of-home media has become an integral part of a well-conceived marketing plan. O Media will help you reach your consumers on the street, in their cars and on subways, in airports and malls, in sporting arenas and movie theaters, and with an ever-growing number of non-traditional out-of-home media formats. https://www.o-mediagroup.com/media-options daily 0.75 2023-10-02 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657304649079-OOD43X9R5NBFQ9DOU273/Airport+sidewalk.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/63c92bae-5586-4b23-b567-bc074cfbde70/Easton+Kiosk+2.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657226402673-A4RKNHEGROZVUZFGVAPR/Oracle+Park.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657054670001-OZDVHD2W4677OJBNH08P/Wildposting+2.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/19a6840e-ccd4-4301-aba5-b1aea0cb0a13/Arby%27s+bulletin-edit.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657310611374-HTTDAC08MHTUBY26ZVEK/Cinema+screen.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/de012b3e-63af-432d-ae16-9e37f606c6f3/Pepsi+USK.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657304337641-ZDPTV20WJLJ47FZIODDK/SF+Kiosk+2.jpg https://www.o-mediagroup.com/contact daily 0.75 2023-06-30 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/38ffa103-14e1-4d80-adae-72110ae8ad44/Contact+us+2-copy.jpg https://images.squarespace-cdn.com/content/v1/5ce435d6bea1ed00016ba287/1558964652247-5MWXNMFZVOPGE4TY6U2Q/MHeiderich_ReflexionenZwei-05-copy.jpg Contact https://www.o-mediagroup.com/o-media-process daily 0.75 2023-10-02 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/b5cef534-7091-4424-a9ea-fa8fdb0ef93b/O+Media+Process_revised.jpg o media process https://www.o-mediagroup.com/research-resources daily 0.75 2023-10-02 https://images.squarespace-cdn.com/content/v1/5ce435d6bea1ed00016ba287/1558964652247-5MWXNMFZVOPGE4TY6U2Q/MHeiderich_ReflexionenZwei-05-copy.jpg Research & Resources https://www.o-mediagroup.com/home daily 1.0 2024-10-04 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/2ff7f779-97ce-43a4-9b05-f0ca90c8496a/Anniversary+banner+for+homepage.jpg home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/63c92bae-5586-4b23-b567-bc074cfbde70/Easton+Kiosk+2.jpg home - mall mall https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657304649079-OOD43X9R5NBFQ9DOU273/Airport+sidewalk.jpg home - Make it stand out airport https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/19a6840e-ccd4-4301-aba5-b1aea0cb0a13/Arby%27s+bulletin-edit.jpg home - billboards billboards https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657226402673-A4RKNHEGROZVUZFGVAPR/Oracle+Park.jpg home - stadium stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657310611374-HTTDAC08MHTUBY26ZVEK/Cinema+screen.jpg home - Make it stand out cinema https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/de012b3e-63af-432d-ae16-9e37f606c6f3/Pepsi+USK.jpg home - transit displays transit displays https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657304337641-ZDPTV20WJLJ47FZIODDK/SF+Kiosk+2.jpg home - Make it stand out street furniture https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1657054670001-OZDVHD2W4677OJBNH08P/Wildposting+2.jpg home - Make it stand out non-traditional media https://www.o-mediagroup.com/large-format-printing daily 0.75 2023-09-27 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/f6b3b400-5fb3-40dc-96d7-f024133be555/Cane%27s_edited.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/20804f5b-1d31-4bc0-8cfc-c860d89bf6c1/Bubly_edited.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/d5dbb9d9-7aa0-4730-91d8-3c396448ef4c/Pole+wrap+3.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/291a2efe-ab47-4f52-9a70-c4e2f3d209c6/Extension+3.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1f672f54-615d-48c2-a21d-6dcd14f08e83/3D+foam+2.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/0b05e6bd-7909-44fa-9994-07848ae00e4c/Neon+3.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/755645f7-5e7e-4927-9a8c-9ec35f2940ca/Inflatable+2.png https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a20a9ed6-e6df-495b-b98f-d6a5efba46cc/Fog+machine+2.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a8125fb9-c75c-432f-94b9-730f2abadf36/Creative+guidelines-good+design+web.jpg https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/75634bb1-f4d3-49bc-a53e-ac03aebeb2e4/Creative+guidelines-bad+design+web.jpg https://www.o-mediagroup.com/about-us daily 0.75 2023-10-09 https://www.o-mediagroup.com/media daily 0.75 2023-10-02 https://www.o-mediagroup.com/media/nontraditional-media monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/6303dc54-0e62-490e-9a0e-b0bfcb233d2d/Aerial+ad-WITH+TEXT-2.jpg Media - non-traditional media Aerial displays are most often banners pulled by helicopters and airplanes but can also include skywriting. These ads reach receptive audiences at beaches, sporting events, concerts and in cars. Their custom-designed routes and banners leave a lasting impression. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/15060958-b5e9-420b-90a7-8ccfc2463c53/Wildposting+1-WITH+TEXT.jpg Media - non-traditional media Wildpostings consist of various forms of snipe marketing media, street poster advertising and other non-traditional guerilla media. Typically sized 17” H x 11” W, they’re most effective in large cities and urban areas. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/b52ee4b3-d794-430d-acfa-736dc8f422d7/Coffee+cup+collage.jpg Media - non-traditional media Coffee cup advertising is a highly targeted medium that can reach up to seven consumers per cup. Ads can be printed directly onto cups or onto coffee cup sleeves, and can be placed by DMA, zip code or even neighborhood. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/42a80e44-0e97-49f9-89a5-19eb3ad84360/Icebox+advertising-WITH+TEXT.jpg Media - non-traditional media Icebox advertising is a unique way to grab the attention of on-the-go consumers. Since they're often located outside, they present ads in a space less cluttered by signage. Icebox ads can be purchased in any zip code and serve as a "point of sell" before the point-of-sale. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/e7257564-d2ee-457f-a5f2-935153918556/Cold+air+inflatable-Bud+Light+Seltzer-WITH+TEXT.jpg Media - non-traditional media Cold air inflatables are perfect for attracting attention at special events. Different options include: rooftop and custom balloons; blimps; and product replicas. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/f8aa725f-06a2-4172-a4f2-48bcd980d2e1/College+campus+collage.jpg Media - non-traditional media College and university campus advertising targets a sought-after and otherwise hard-to-reach demographic. Campus ads read to a diverse and economically powerful consumer demo that includes not only students, but also the faculty and staff of the schools they attend. They are especially effective at reaching Gen Z, which makes up 92% of today's students. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/67c5cbcf-ae62-40d4-a440-e23d0e90b100/Bathroom+mirror+clings+3-WITH+TEXT.jpg Media - non-traditional media Bathroom mirror static clings are available in most DMAs across the country and afford advertisers the opportunity to target consumers by specific demographic. Static clings are especially ideal for reaching nightlife audiences (bars & nightclubs), but are available in restaurants and malls as well. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/aec0e083-f959-4bd0-bd22-a39ecfc75b08/Pedicab+ads-WITH+TEXT.jpg Media - non-traditional media Pedicabs transport people to sporting events, concerts and nightlife destinations, making them an excellent choice for reaching “adventure seekers.” They’re also visible to pedestrians in financial, shopping and recreation districts of major cities. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/492878f7-ae13-40c0-985d-634912ccb9df/Beach+advertising+collage.jpg Media - non-traditional media Beach advertising offers several different media including branded sailboats and umbrellas, floating billboards, and even sand imprints/stamps. It's an excellent way to reach a receptive audience in a relaxing environment. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/8d348212-1827-42bb-b4c4-1af727a8304a/Check+cashing+sleeves-WITH+TEXT.jpg Media - non-traditional media Check cashing outlet advertising is available via cash sleeves across top DMAs. Purchased by metropolitan area in 4-week terms, check cashing ads are an effective way to reach ethnic populations in urban areas. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1e2b8210-140d-4fb6-bd70-e1fd147c5356/Dry+cleaner+bag+2-WITH+TEXT.jpg Media - non-traditional media Dry cleaning bags are ideal for reaching professionals and “soccer moms." They create multiple impressions both in and out of the home. Advertisers can target by DMA or specific zip codes. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/dd2ef2d1-f5e7-44a6-b631-358a2919f387/Grocery+store+collage.jpg Media - non-traditional media Grocery store advertising allows for floor decals, shelf talkers, shopping cart placards and store receipts. Both local stores and national chains can be targeted. Grocery store ads are great for wayfinding as well as boosting sales of products sold in-store. Sold in 4-week increments, cost per thousand is $0.70 on average. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/f08de5be-07d8-464e-a7fd-6742224e3b66/Door+hangers-WITH+TEXT.jpg Media - non-traditional media Door hangers are hyper local and a great way to reach a specific audience, such as residents of a neighborhood. They're more cost effective than mailers (no envelopes or postage) and are difficult to ignore, since anyone entering a home must turn the doorknob. They also offer the opportunity for multiple exposures. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/880ba22c-7e9c-4f22-a865-99da125e0a89/Projection+3-WITH+TEXT.jpg Media - non-traditional media Projections are a stunning and attention-grabbing way to target city dwellers and millennials in nightlife hot spots. They're visible from miles away and able to be projected onto almost any surface, making them great for special events or image campaigns. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/c435dc80-4f10-4f3f-b4b6-1841cb00bb37/C-store+collage+2.jpg Media - non-traditional media C-store advertising reaches the target audience at the retail point of sale — 60% of "reach for the gas and go" customers make an in-store purchase. They can target by either geographic area or zip code. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/208f7783-f5c9-4ced-9220-02a5d339ebb9/Street+team+1-WITH+TEXT.jpg Media - non-traditional media Street teams are typically used for one-day events and engage consumers on a personal level. They're great for sampling or passing out promotional items and coupons. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/2eef081d-d755-4868-91c6-d796175843cf/Trash+receptacle+ads-WITH+TEXT.jpg Media - non-traditional media Trash receptacle ads position brands along busy streets in major DMAs — sometimes in areas where traditional out-of-home options are limited. They offer constant visibility to thousands of potential customers. They can be purchased individually or as a network, and reach both pedestrian and vehicular traffic. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/efef48f4-c58b-4ec1-aa9d-9bcb09d8e481/Gas+station+advertising+collage.jpg Media - non-traditional media Gas station advertising offers gas pump and gas nozzle toppers as well as squeegees. It can be purchased in any city, state or zip code. Gas station advertising is an excellent way to reach captive audiences of all ages, races and income levels. With a longer read time, it allows for more ad copy and can work as a “point of sell” before the point of sale. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/713cd3d3-a68f-46ab-8259-9d7add42b67b/Elevators-WITH+TEXT.jpg Media - non-traditional media Elevators provide advertisers with the full attention of consumers, and expose them to multiple viewings per day. Elevator advertising targets an affluent, college-educated audience. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/55ce2923-3bf3-46a2-9e77-97441fe69c10/Street+decal-chalk+stencil+collage.jpg Media - non-traditional media Street decals and sidewalk chalk are most often positioned in high-traffic areas such as festivals or shopping districts. They’re either digitally produced and installed (decals), or hand-drawn or stenciled (chalk). Their shorter run time — typically a few days to a week — make them a great choice for store openings, concerts or events. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/d0833b7a-aa38-4a86-9b11-8c3975d510f9/Waiting+room-WITH+TEXT.jpg Media - non-traditional media Doctor's office advertising, or point-of-care marketing, is a trusted space for healthcare brands to connect not only with patients but providers as well. Many offices offer an array of placements including waiting rooms, exam rooms and back offices. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/35f91657-8c37-4ba4-997b-d4bd7e645d34/Health+clubs+collage.jpg Media - non-traditional media Health club advertising offers a variety of formats. Advertisers can place ads in most large chains’ video networks (70% of health club members watch TV while working out), but other options include posters, static signage, mirror clings and sampling. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/dc659a11-c29c-47e2-983d-ad1657ae01c0/MSP+skyway-super+bowl+3-WITH+TEXT.jpg Media - non-traditional media Skyway advertising is available in Minneapolis/St. Paul, MN as a way to reach professional, affluent, trendsetting adults ages 25-54. Both static and digital ads are available to target this high income demo while they are downtown and on the go. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/70af650f-9961-47c6-9f8c-c3639e772cf9/Ski+resort-WITH+TEXT.jpg Media - non-traditional media Ski resort advertising is ideal for reaching an upscale demographic — specifically active families with kids, and singles ages 18-34. Large creatives can be seen both up close and from a distance. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/335d11c7-99d8-4b64-965e-e26017862fcf/Laundromat+collage.jpg Media - non-traditional media Laundromat advertising allows brands to reach captive audiences. The average dwell time of these placements is more than an hour. Opportunities include wall posters, floor graphics, window signage and laundry machine clings. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/b0cebeeb-9315-498a-9611-f7836865409c/Truckside+ad-Thrive-WITH+TEXT.jpg Media - non-traditional media Truckside advertising offers three-sided messaging, providing exceptional visibility to consumers. Its high frequency generates a continual presence. Advertisers can also customize truck routes. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/f8930d66-452e-44cf-b3e7-c88ffdd467fa/Concert+venue+3-WITH+TEXT.jpg Media - non-traditional media Concert venue advertising is typically used for one-day events and engages consumers on a personal level — it's great for sampling or passing out coupons. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/4aece5e4-cd68-4a85-bd1e-e6a8d1e41beb/Salons+collage.jpg Media - non-traditional media Salon advertising reaches consumers in a relaxed atmosphere. Because there are often wait times at hair and nail salons, consumers have ample time to notice ads. This medium also skews female so is an excellent way to reach women. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/88c25d47-d7af-40b8-8c6c-97ce0d107705/Truck+stop+1-WITH+TEXT.jpg Media - non-traditional media Truck stop advertising reaches not only truck drivers, but on-the-go consumers as well. Ad types vary by location and can include gas pump toppers, posters and restroom signage. Truck stop ads are perfect for calling out a product near the point of purchase. They're also a great way to call out driver recruitment, nearby truck washes, or truck maintenance and repair. https://www.o-mediagroup.com/media/stadium monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/59b90d33-2add-49a3-a8b1-52d1fab79d6f/Scoreboard+ads-WITH+TEXT.jpg Media - stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/d42d32c9-fe8c-47a5-884b-bb27091489e4/Jumbotron+1-WITH+TEXT.jpg Media - stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/3a4eb25b-5b15-467e-8191-8b74d33d5ea5/LED+package+-+Angels-WITH+TEXT.jpg Media - stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/e0f04a51-36f6-4404-8a58-05cd90adc9f1/Dasher+3-WITH+TEXT.jpg Media - stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/3af17081-d43e-405f-afb9-7e0f314a87df/Coors+stadium+concourse-WITH+TEXT.jpg Media - stadium https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a6bddf13-5687-443d-85db-45b98f979a4a/Restroom+ad+2-WITH+TEXT.jpg Media - stadium https://www.o-mediagroup.com/media/cinema monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/63c5f4b0-9799-47fb-b5eb-c43123fb6906/Cinema+screen-WITH+TEXT.jpg Media - cinema https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/bb9e5cde-ed8f-4798-b5fc-7d363ecde39d/Cinema+lobby-WITH+TEXT.jpg Media - cinema https://www.o-mediagroup.com/media/billboards monthly 0.5 2023-03-08 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/46f190e2-d025-42d9-a1b1-a642c4a83e58/Taco+Bell+bulletin-+drone+shot+1-WITH+TEXT.jpg Media - billboards Bulletins can be one of the most impactful standard-sized OOH formats, reaching commuters on the go with directional or brand-building messages that can't be "turned off." Available as either rotary or permanent locations, bulletins allow for creative executions through the addition of extensions and embellishments. Sizes vary, but many are typically 14' H x 48' W. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/762b4c47-c805-47b8-944d-0a9717e5a72e/Penn+Station+poster-WITH+TEXT.jpg Media - billboards Posters allow for rapid broad market reach and deliver a high frequency. They can be purchased individually or in showings to reach a certain percentage of the population. They can also pinpoint specific geographic and demographic targets. Poster size is 10'5" H x 22'8" W. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/8fbabc16-dae4-4f43-848c-7f87cd98723d/Jr+poster-WITH+TEXT.jpg Media - billboards Junior posters are most often found in urban and inner city areas. They generate brand awareness and stimulate point-of-purchase decisions. Viewed by both vehicular and pedestrian traffic, junior posters are frequently used to target ethnic groups. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/861dbae0-5fab-4828-b221-3af70bfa2757/Bubly+digital+1-WITH+TEXT.jpg Media - billboards Digital displays are most often located in high-profile areas, with ultra-bright LED faces that cannot be ignored. On average, 6-8 advertisers share a digital display, rotating on a loop. Digital displays offer a unique flexibility for quickly changing messaging, as well as dayparting different promos. They also have no production costs. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/8522f864-178e-486a-ae54-a61f263665bb/COL-WS-105_LakeErieShores_3-29-16-1-WITH+TEXT.jpg Media - billboards Wallscapes provide maximum impact for creative options. Placed in heavily trafficked areas and visible from long distances by both vehicles and pedestrians, wallscapes are perfect for penetrating urban markets. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/748fca43-bccd-4cc6-ba3b-0d0008ba0b3d/3D-tailgating-WITH+TEXT.jpg Media - billboards Spectaculars are billboards with special effects such as 3D embellishments, mechanicals, reflectors and video LED displays that are sure to take eyes off the road. These are typically found in dense consumer areas. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/361446de-8e46-44d7-8bdc-1b5e754cc695/Mobile+BB+digital-static+collage+2.jpg Media - billboards Mobile billboards are truck-mounted displays capable of reaching vehicular and pedestrian traffic in any area of a market. They feature a 10' H x 20' W double-sided display (static or digital) and flexible scheduling. They also allow for distribution of promotional items. Mobile billboards are unique in that they can penetrate areas where traditional billboards are zoned out. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/3fc68cd3-18ac-490f-bc06-8cfe63f564af/Highway+Logo+Sign-WITH+TEXT.jpg Media - billboards Highway and interstate logo signs are a cost-effective way for businesses to increase revenues. They require minimal maintenance and are seen by tens of thousands of motorists daily. Costs typically range from $1,000 - $3,000 per year, which averages out to just a few dollars per day. https://www.o-mediagroup.com/media/transit-displays monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a1f5334e-63e5-46a1-8de2-0f417a31960f/Bus+exteriors+collage.jpg Media - transit displays Exterior bus displays allow advertisers to target a multitude of zip codes in a single day, effectively reaching both suburban and busy downtown areas. They're typically purchased in showings. Seen by both pedestrian and vehicular traffic, they are a great way to reinforce brand image. Pictured above are some of the most common display types. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/164ef87e-6db9-40ca-a198-fc6ba883f87d/Super-sized+displays+collage.jpg Media - transit displays Super-sized displays are large format exterior vehicle displays, with large visible copy areas that lend themselves to creative ad campaigns. Fewer are needed to create a lasting impact compared to traditional vehicle exteriors. Pictured above are a sampling of these display types. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/69fbcc2c-8bc2-41ea-8c49-e4e1ce8e016d/Vehicle+wrap+collage.jpg Media - transit displays Full bus wraps and train wraps afford the reach and frequency of transit displays while allowing for an advertising area the size of a billboard. This large size provides for creativity and dramatic impact. As a result, full wraps are eye-catching, memorable displays that create quick recall. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/184b842b-2e9b-4167-a705-aa1f972503f7/Train+exteriors+collage.jpg Media - transit displays Many subways and rail systems offer advertising space on train exteriors as an effective way to reach business commuters, and leisure travelers, in major markets. Train exteriors are great for achieving impressions in upscale areas that are not often reached by traditional out-of-home media. They also tend to achieve high frequency with daily riders. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a89356a5-a3c7-4181-9eb2-8fd45c46d176/Interior+cards+collage.jpg Media - transit displays Interior cards enable advertisers to reach urban commuters and minorities. They read to captive audiences and offer multiple exposures to a message over long periods of time — the average ride is 30 minutes. Interior cards are most often 11" H x 28" W, but are sometimes also 22" H x 21" W. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/a160b0c2-3e7e-4e9f-9ce7-d0d5db0d094b/Shelter-AMEX-WITH+TEXT.jpg Media - transit displays Transit shelters provide coverage in areas zoned out to other media, reaching pedestrian and vehicular traffic alike. When purchased in showings they can create broad rapid reach and high frequency. Sizes vary by market, but the most common size is approx. 67" H x 46" W. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/279413f7-9f53-4947-9ce8-f2fee9d43f77/Shelter-3D-WITH+TEXT.jpg Media - transit displays Transit shelters can also sometimes accomodate 3-D embellishments, transforming standard shelter structures into eye-grabbing displays that leave a lasting impression. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/4ad85bdd-a540-4ecd-9b60-5b948dc5130f/Subway-rail+stations+collage.jpg Media - transit displays Subways and rail systems offer a variety of station media that can be used to reach riders in major markets. Some examples include two-sheet posters, turnstiles and backlit panels. Station media delivers messages in uncluttered, visually stimulating environments, and can be employed for its targetability. It's often used in conjunction with other OOH formats. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/7cd2a863-20e9-4e90-9c18-9f83617f6c25/Urban+panel-WITH+TEXT.jpg Media - transit displays Urban panels can be either static or digital and are available in major markets, positioned above entrances to subway and rail stations. Because of their unique location, they are viewed by both street-level pedestrian traffic as well as rail system riders. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/b95fa851-5824-4c00-9da1-9dca58e96865/Station+domination+collage.jpg Media - transit displays Station domination invites an advertiser to completely dominate a transit station with specialized displays across all available media within, creating an unforgettable full brand environment that surrounds commuters twice a day. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/222a5257-bf8f-4163-bd4b-642aff8ac0aa/Taxi+collage.jpg Media - transit displays Taxicabs offer advertising space on their tops, trunks or internally that reach both business and tourist traffic. Taxicab ads are typically purchased in showings. https://www.o-mediagroup.com/media/street-furniture monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/ec58ab5a-9541-4506-aae0-2f3e9081f5f2/1+Newsrack+AEP+4-WITH+TEXT.jpg Media - street furniture Most often located in densely populated areas, newsracks allow for mass exposure to pedestrians and vehicles alike. They're purchased in showings for 4-week terms; sizes can vary but are most often 28" H x 58" W. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/649edbee-52eb-46ac-b712-feedcb988796/Kiosk-Ralph+Lauren-WITH+TEXT.jpg Media - street furniture Kiosks are available in a variety of formats depending on market: city panels, information kiosks, LED displays, etc. They are typically located in densely populated areas such as downtown or financial/entertainment districts. Advertisers can use these to effectively reach a large audience and impact consumers where they live, work and shop. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/8736adfd-4687-4b41-ad4e-b31d716b6294/Bikeshares-WITH+TEXT.jpg Media - street furniture Bike shares/city bikes offer exposure to riders — making them great for targeting a younger, active audience — as well as passing pedestrian and vehicular traffic in major markets. Most bike share advertising consists of station panels, but select markets may offer advertising on the bicycles themselves. These are a great way to target city dwellers. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/970876ef-3fa7-4507-8b67-2a13bcbdb139/Pedestrian+panel-WITH+TEXT.jpg Media - street furniture Similar to kiosks, pedestrian panels are backlit ad space in densely populated areas of major markets. These are most often found in downtown centers, shopping districts or tourist areas. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/97afddb8-f7ca-4323-9c08-c6aedffaab83/Bench+ad-WITH+TEXT.jpg Media - street furniture Bus benches reach both pedestrian and vehicular traffic — as well as bus riders — in urban markets. They can be used to target specific demographics or provide mass-market coverage. They also function well as a "point of sell" near malls, movie theaters, music stores, etc. https://www.o-mediagroup.com/media/airport monthly 0.5 2022-07-20 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/737c6718-914d-445f-9feb-b760aea07c2a/Airport-banner+%28Austin%29-WITH+TEXT.jpg Media - airport Banners reach airline travelers at ticketing/check-in, or within individual concourses, depending on the airport. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/e0c63ee9-e870-4147-8ffa-7077fd40e634/Airport-backlit+wall+%28SD%29-WITH+TEXT.jpg Media - airport Backlit wall panels are bright, attractive tension fabric displays located throughout airport terminals, including above escalators and in concourses. The soft backlighting grabs the audience's attention by visibly enhancing an advertiser's message. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/7ef13ea2-97ff-4887-9305-22f6f9642097/Airport-kiosk+%28Seattle%29-WITH+TEXT.jpg Media - airport Kiosks are most often located throughout concourses. They read to captive, alert audiences as passengers wait at gates, and thus have incredibly long dwell times. Digital interactive kiosks are also available at select airports. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/0df74532-cf7b-4d10-b506-39bcab6a0900/Airport-diorama+%28Newark%29-WITH+TEXT.jpg Media - airport Wall dioramas are typically large, static ads that are great for growing brand awareness. They can sometimes be backlit, but aren't always. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/1b22d416-b0e8-4562-a341-97aa92b7401c/Pepsi+airport+spectacular-WITH+TEXT.jpg Media - airport Overhead spectaculars are a larger display option, designed to break through the environmental clutter and rush of airports. Typically located in main passenger arteries with high foot traffic, such as concourse entrances, they deliver a greater impact. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/bdb75502-de88-4d14-aa98-7a4790bc5539/Airport+floor+graphic+2-WITH+TEXT.jpg Media - airport Floor graphics are a unique way to connect with consumers, grabbing their attention by placing ads in an unexpected location. They can be cut to any shape or size and applied to nearly any floor surface, and are a great way to advertise specific events to arriving travelers. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/f19adec6-d660-4efb-994b-959ee1f71f45/Mountain+Dew+Baggage+Claim+I-WITH+TEXT.jpg Media - airport Baggage claim LEDs offer an extensive dwell time to arriving travelers as they wait for their luggage. Baggage claim is an effective way to reach leisure travelers in particular. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/56a2a35e-20e2-44d3-9d1d-257ffa7df1cc/Baggage+claim+carousel-WITH+TEXT.jpg Media - airport Baggage claim carousels offer an extensive dwell time to arriving travelers as they wait for their luggage. Baggage claim is an effective way to reach leisure travelers in particular. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/38a6376a-17e9-4789-92b4-ff2d1df3a30a/Airport+shuttle+2-WITH+TEXT.jpg Media - airport Shuttles target travelers as they come and go from the airport, as well as those who may be picking up or dropping off passengers. https://www.o-mediagroup.com/media/mall monthly 0.5 2023-03-08 https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/2dd70900-3bf4-435c-9323-3bff833f46ab/Easton+Kiosk+2-WITH+TEXT.jpg Media - mall Kiosks are seen throughout malls, but are most often located near anchor stores, escalators and food courts. They are frequently available as static or digital, and are typically sold as networks. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/18c0c5de-2502-452f-9c91-86b33141cb3e/Mall-banner-WITH+TEXT.jpg Media - mall Banners are an effective way to break up otherwise empty overhead space in both single- and multi-level malls. Given their placement, they have clear sight lines and are often visible to multiple floors of shoppers. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/07a0427d-21a3-4fe2-926c-6f9e643a30be/Mall-backlit+panel-WITH+TEXT.jpg Media - mall Backlit panels can be freestanding or wall-mounted, and are often found in high-traffic areas. Their backlighting grabs shoppers' attention and offers premium visibility to advertisers. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/dfd69168-cf94-4aaf-8b7e-f7db0a949ab3/Mall+floor+graphic+2-WITH+TEXT.jpg Media - mall Floor graphics offer a lot of creativity for reaching potential customers. They are ideal for wayfinding or calling out a current sale or promotion. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/4f7f9a7a-2e0e-4154-877d-f895ed74771d/Mall-food+court-WITH+TEXT.jpg Media - mall Food court ads offer a longer read time as people dine, and can also be seen by shoppers passing by. https://images.squarespace-cdn.com/content/v1/62a8e5d4a53576548176c2cb/2ec59ab8-aa53-452c-8fb0-08bcd7c52868/Escalator-hubba+bubba-WITH+TEXT.jpg Media - mall Escalators are a creative, unexpected and often memorable way to get a message in front of consumers. Their handrails, sides and steps can all be utilized in displaying ad messaging.